Why get a website?
Good reasons for being present on the Internet
A website is an ad for your Company which makes you accessible 24 hours a day, 365 days a year. More and more people are using the Internet to find products, information and services today than ever. A website is much more than only a business card or a brochure. It is vital for branding and building of your company’s reputation online.
The Search Engines, if handled right, will help you promote your website. We create websites with maximum search engine optimalization. This will help the search engines discover your website quickly and rank it on the first page of the search results for particular keywords.
Your customers get access to relevant information like opening hours and ways to get in touch with you. That makes you “available”. Also the customers can send you e-mails whenever it suits them in order to ask questions or ask for quotes.
You answer the e-mails when it is convenient for you, from wherever you are in the world. Good copy and professional photographs and illustrations can do a lot of the sales job for you.
If your website looks great, your customer will gain confidence in you and feel safe in doing business with you. As you know, gaining the customer’s confidence is the first step in a sales process.
You can have a shop selling products on your website. That means you having a store that is open 24 hours a day, 365 days a year.
Your website can provide news and special offers. When you put this information on your website, you don’t need to run huge, expensive ads in the mass media. You can have small ads that will attract people to your website for more information or to make use of your special offer.
With a website you can gather e-mail addresses for interested and potential customers, thereby building your own database with interesting e-mails. Later you may send offers directly to potential customers in your database.
A website can be “a place to meet” for members of an organization or a group. The members can go to the website to get information, see the program of activities, news, and maybe chat with other members live online. This website can also sell signature products to the group.
You can use your website to gather important and useful information about your customers through a poll.
If you want extended attention you can buy pay-per-click ads on for instance Google and run your own online campaigns. These have to be monitored carefully in order to tweak the ads to give the most desirable response. You decide how much you want to spend on ads every month.
